Dali hotel site plan beside Erhai Lake

WE CREATE STRATEGICDEVELOPMENT & PLACEMAKING

Transforming Land into Market-Defining Destinations.

01 / ABOUT ZCENEBANGKOK, THAILAND

ABOUT ZCENE

Architecture, commercial strategy and urban experience intersect.

ZCENE Architects is a Bangkok-based architecture studio specializing in mixed-use, retail, and urban destination projects. The practice integrates master planning, architectural design, and placemaking with strategic development thinking.

Working across complex urban environments, ZCENE focuses on projects where architecture, commercial strategy, and urban experience intersect. The studio collaborates closely with developers and stakeholders to create destinations that strengthen project identity and enhance user experience.

Through an integrated approach bridging urban planning and architecture, ZCENE delivers distinctive environments that respond to evolving cities and emerging development opportunities.

02 / EXPERTISEWHAT WE DO

WHAT WE DO

  1. 01Architectural Design
  2. 02Mixed-Use & Retail Destination Design
  3. 03Master Planning & Urban Design
  4. 04Urban District & TOD Planning
  5. 05Placemaking & Public Realm Design
03 / SELECTED PROJECTSVIEW ALL PROJECTS

MIXED-USE

MALL–RETAIL

EXCELLENCE HUANGGANG architectural view 1
01 / MALL–RETAIL

EXCELLENCE HUANGGANG

LONGFOR HUANENG NANJING MALL architectural view 1
02 / MALL–RETAIL

LONGFOR HUANENG NANJING MALL

YA’AN RETAIL STREET architectural view 1
03 / MALL–RETAIL

YA’AN RETAIL STREET

INCITY TIANJIN architectural view 1
04 / MALL–RETAIL

INCITY TIANJIN

GREENTOWN HAOYUN TOD architectural view 1
05 / MALL–RETAIL

GREENTOWN HAOYUN TOD

HOSPITALITY

BLUE PLANET HOTEL architectural view 1
01 / HOSPITALITY

BLUE PLANET HOTEL

DALI LE’MERIDIEN HOTEL architectural view 1
02 / HOSPITALITY

DALI LE’MERIDIEN HOTEL

AYATHORN WATERGATE HOTEL architectural view 4
03 / HOSPITALITY

AYATHORN WATERGATE HOTEL

04 / LEADERSHIPMORE ABOUT US

LEADERSHIP

Panu Amornbantukul
DESIGN LEADERSHIP

Panu Amornbantukul

Managing Director | Founder

Panu Amornbantukul, with over 20 years of experience, has led mixed-use, retail and transit-oriented developments across Asia. Formerly a Design Director at AECOM, CallisonRTKL and LWK + PARTNERS, he focuses on commercially successful urban destinations.

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Thanayod Amalitwarin
BUSINESS STRATEGY & DEVELOPMENT

Thanayod Amalitwarin

Managing Partner | Co-founder

Thanayod Amalitwarin brings experience in real estate development, retail investment and business operations. He leads the firm’s strategy, business development, client relationships and partnerships.

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05 / REGIONAL EXPERIENCECHINA / SOUTHEAST ASIA

PROJECT EXPERIENCE ACROSS ASIA

Projects from the professional experience of the firm’s leadership.

Approved regional experience map: Chengdu, Dali, Dalian, Guiyang, Hangzhou, Henan, Nanjing, Shenzhen, Tianjin, Xiangyang, Ya’an, Bangkok, Kuala Lumpur and Singapore; original geography and markers preserved

CHINA

  • Chengdu
  • Dali
  • Dalian
  • Guiyang
  • Hangzhou
  • Henan
  • Nanjing
  • Shenzhen
  • Tianjin
  • Xiangyang
  • Ya’an

SOUTHEAST ASIA

  • Bangkok, Thailand
  • Kuala Lumpur, Malaysia
  • Singapore
06 / CLIENTS & COLLABORATORSMORE ABOUT US

SELECTED CLIENTS & COLLABORATORS

From the professional experience of the firm’s leadership.

HOSPITALITY

RETAIL / MALLS

DEVELOPERS

07 / CONTACTZCENE ARCHITECTS

GET IN TOUCH

EMAIL

info@zcene-a.com

TELEPHONE

+66 66 147 0456

LOCATION

Bangkok, Thailand